From Curiosity To Conviction — Building On The Bitcoin Standard
Every great shift starts with a moment of realisation.
For me, that moment came in 2024 — the year I discovered Bitcoin and the insights of Michael Saylor.
His message about sound money, energy and integrity struck a deep chord. It wasn’t just about price or technology — it was about truth, long-term vision and building something that endures.
That discovery sparked a journey of learning and transformation. I enrolled in PRDV151: Bitcoin for Everybody, an online course from Saylor Academy, to understand Bitcoin’s foundations — its economics, its network and its power to reshape how the world measures value. The deeper I went, the clearer it became: Bitcoin isn’t just a digital asset. It’s a blueprint for better business.
A Bold Move Toward The Future
In 2024, I made a defining decision — I sold my warehouse which I had owned for more than 20 years hoping to develop it into a split use home and business to buy Bitcoin.
It wasn’t speculation; it was conviction. I saw Bitcoin as the most secure treasury reserve asset of our time — an incorruptible form of money that protects value across generations.
That step inspired the creation of Bitcoin For Business — a platform designed to help other entrepreneurs and business owners take their first steps toward operating on the Bitcoin Standard.
Whether buying Bitcoin directly, investing through ETFs or building long-term exposure through Bitcoin superannuation funds, we’re showing businesses how to protect, grow and future-proof their value.
Building The Bridge For Businesses
Bitcoin For Business exists to make the Bitcoin economy accessible and actionable for every business.
We track and feature the most trusted services helping companies adopt the Bitcoin Standard, including:
- Bitcoin Exchanges for secure purchasing and treasury management.
- Custody Solutions designed for business resilience.
- ETFs & Funds bridging traditional finance and digital sound money.
- Superannuation Options aligned with Bitcoin’s long-term vision.
- Educational Resources to guide confident adoption and leadership.
Our Mission
Our mission is simple: to apply the principles of the Bitcoin Standard — integrity, scarcity and transparency — to how businesses think, operate and build for the future.
We believe in a world where businesses hold Bitcoin not to speculate but to strengthen — where value is measured in time, energy and truth.
Founder’s Note
“When I first heard Michael Saylor explain Bitcoin, everything clicked. It wasn’t about getting rich; it was about building on something incorruptible. Selling my warehouse to buy Bitcoin was a leap of faith — but it felt like the most rational decision in an irrational system. Bitcoin For Business is my way of sharing that journey — to help others see what I saw: that Bitcoin isn’t just sound money… it’s a foundation for a better kind of business.”
— Loc Tran, Founder, Bitcoin For Business